The Kia Soul is a compact car designed at Kia's design center in California, unveiled at the 2008 Paris Motor Show, manufactured in South Korea and marketed globally beginning with model year 2010.
The Soul uses Kia's new corporate grille, known as the Tiger Nose, as designed by Kia's design chief, Peter Schreyer.

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FeaturesThe interior features two semi-bucket seats in the front. In the rear there are flat-folding seats that can be moved in order to increase storage space.
The Kia Soul is sold with a four-speaker stereo system that includes a CD player, a USB port and Sirius Satellite Radio. Additional features available for upgrade include additional speakers, steering-wheel-mounted audio controls and Bluetooth for hands-free connectivity.
There are many custom upgrades for the Kia Soul. These include 18" alloy wheels, cruise control, leather wrapped steering wheel, racing stripes, "dragon" and "houndstooth" graphics, and LED turn indicators.
For 2011, the Kia Soul gets more conventional pull-out door handles, standard metallic interior trim, redesigned instrument cluster, leather boot shifter, and switchblade style fold-in integrated key and remote.